PosiPlanet: Intriguing News & Commentary

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Local Investment Opportunities Networks

You know it's important to "buy local." What if you could also invest local?

As the Slow Money investment movement grows, Local Investment Opportunity Networks, or LIONs are springing up across the country in places as diverse as: Port Townsend, WA, Portland, OR, Ithaca, NY, New York City, and Madison, WI. A LION is simply a way to connect local investors with local businesses that need loans. It’s a potent alternative to Wall Street.

5 Ways to Engage Green Customers with Your Green Business

Small business owners face many challenges, but we don't stay in business long without finding green customers to purchase our positive product or service. A 2009 Edelman survey found that 83 percent of consumers would change their consumption habits if it could help make the world a better place to live – and 61 percent of people have chosen to buy a brand that supports a good cause even if it wasn't the cheapest one. So, how to connect with these consumers?

Have you ever tasted Japanese Mochi? You should.

Japan is a beautiful, magical place. Their sense of aesthetics runs through everything from clothing to architecture to packaging and food. I remember stopping into a small shop to grab a cheese sandwich and receiving something that looked like an art piece - two perfect triangles with the crust removed. Even the bag the sandwich was placed in was beautiful, sealed with a gold medallion. I never got used to everything as art, but I liked it. Food as an art form is celebrated in the Japanese semi-sweet, chewy rice treats called mochi. Once you try it, you'll want more.

A West Elm Mystery

Posted August 6, 2012

A friend of mine sent me this photo. It's a picture of a women with the following, "Chris Silverston founded Cape Town artist' collective Potter's Workshop in 1991. Trained through apprenticeship, new artists slowly acquire the skills to create the bead-like, textured ceramic patterns the studio is known for."

All Organic milk is the same, right?

Posted August 1, 2012

If a product like milk is labeled organic does it matter where it came from? A small family farm from your state or a giant factory farm? Does it matter how the cows are treated? The employees? For many PosiPair members and the public, the answer is an emphatic "Yes!"

Are you unknowingly eating poison everyday?

Posted July 25, 2012

Where do you think the majority of your lipstick goes? Many of us know there are toxic chemicals out there, but I don't think we realize just how pervasive pollutants are in the personal care products we use everyday. The David Suzuki Foundation asked more than 6,200 individuals to search their product's ingredient lists to look for the Dirty Dozen cancer causing ingredients.The results are disturbing.

4 Surprises in the Federal Trade Commission's proposed revisions to the Green Guides

Posted July 23, 2012

Who is in charge of stopping greenwashing? In the U.S. the Federal Trade Commission created the "Guides for the Use of Environmental Marketing Claims" or Green Guides for short to help businesses avoid deceptive environmental marketing. The guidelines aren't legally binding, but the courts view them as persuasive authority when evaluating deceptive advertising cases -of which there are many! A recent examination by Terra Choice found that of more than 12K different green advertising claims, 95% were overly vague or entirely unsupported. Yikes.

3 Healthy Things to do for Yourself this Summer

I love the summer and with such an abundance of fresh fruits and vegetables around, its a great time to get healthy and happy! If you do the following three things for yourself, you'll feel great and you'll be helping your local farmers.

Saturday is World Fair Trade Day

This Saturday the PosiPair team joins the world in celebrating World Fair Trade Day. World Fair Trade Day is an annual initiative of the World Fair Trade Organization (WFTO). Hundreds of events are organized in more than 70 countries in Africa, Asia, Europe, Latin America, North America and Pacific Rim. When you buy Fair Trade products, you know that the workers were paid a fair wage for their labor and you are a positive force helping to build thriving local communities. 

5 Ways to use PosiPair

I'm often asked, "What exactly is PosiPair?" Being asked this question means that several times each day I get to describe our wonderful company.

The short answer is, "We're building a website to standardize and compile all the information about the green economy; every eco-label, ingredient list, customer comment, every business and product, and how they're all linked together through the supply chain."

The trick to the "what is PosiPair" question is that we purposely built PosiPair to have maximum usefulness for everyone who interacts with everything in the universe of the green economy, including business owners, customers, non-profit executives, members of green and socially responsible organizations, certification verifiers, activists, etc..

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Featured Product

The Artterro Paint With Wool Portrait Kit is a perfect introduction to the art of needle felting. Very satisfying and easy to do, simply poke colorful roving wool into the base shape with a felting needle to paint pictures of anything you can imagine. No glue or sewing required. Create four 4-inch masterpieces! This eco art kit provides hours of fun with friends & family, and it includes a bonus project--the box turns into a frame for your finished artwork! Includes natural wool felt canvases, 13 colors of roving wool, felting needles, ideas and instructions. You provide towel or foam pad to work on. Assembled at Goodwill Industries of South-Central Wisconsin. Ages 8 and up.

Featured Certification

Natural Ingredients: A product labeled "natural" should be made up of only, or at least almost only, natural ingredients and be manufactured with appropriate processes.Safety: A product labeled "natural" should avoid any ingredient that has peer-reviewed, scientific research showing human health or environmental risk.Responsibility: A product labeled "natural" should use no animal testing in its development except where required by law.Sustainability: A product labeled "natural" should use biodegradable ingredients and the most environmentally sensitive packaging.Products must follow guidelines set out by the Natural Products Association to merit bearing the seal. The criteria include, but are not limited to:Product must be made up of at least 95 percent truly natural ingredients or ingredients that are derived from natural sources, excluding waterNo ingredients with any suspected human health risksNo processes that significantly or adversely alter the natural ingredientsIngredients that come from a purposeful, natural source (flora, fauna, mineral)Processes that are minimal and don't use synthetic/harsh chemicalsNon-natural ingredients only when no viable natural alternative ingredient are available and only when there are absolutely no suspected potential human health risksTransparency and full disclosure of ingredients per CSPA Voluntary Ingredient Communications Program utilizing INCI labeling standards for each ingredient, the substance must be listed as generally recognized as safe (GRAS) by Food and Drug Administration (FDA) when used in accordance with FDA's good manufacturing practices (GMP) and contain no residues of heavy metals or other contaminants in excess of tolerances set by FDA or EPA or has been reviewed using criteria in this Standard. NPA has developed the NPA Illustrative List as a reference document for the NPA Natural Standard and iCertification Program for home care products.
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